Subway Sandwiches Sa! Campaign: The Craving Room Writer, Director, Editor (Shot in Sony DV) (Produced by The Royal We for Subway's Sa! Campaign) A trailer for a Spartacus-inspired tale of a room full of cravings, and the one craving they wouldn't leave behind. Produced through Catman and Mary. Sa! was produced by Alloy Marketing and Promotions for the Subway Sandwiches Sa! Online Viral Campaign. .